PRIVACY POLICY — Rocky Ridge Brewing Co

Last updated: February 2026

Rocky Ridge Brewing Co Pty Ltd (“RRBC”, “we”, “us”, “our”) is committed to protecting your privacy and managing your Personal Information in a secure and transparent manner. This Privacy Policy explains how we collect, use, disclose, store, and protect your Personal Information.

We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth), which set out standards for the collection, use, disclosure, storage, and disposal of Personal Information.

1. WHAT PERSONAL INFORMATION WE COLLECT

“Personal Information” is information or an opinion that identifies an individual. We may collect:

  • Name, address, email address, phone number

  • Date of birth (e.g., for age-verified services)

  • Purchase history and loyalty activity

  • Payment information (handled by third-party processors)

  • Website usage data (including cookies and tracking pixels)

  • Marketing preferences

Personal Information is collected when you interact with us — for example, when you:

  • Join our loyalty or Mug Club programs

  • Make a purchase (online or in-venue)

  • Sign up for marketing communications

  • Book events or functions

  • Visit our website

  • Contact us

We will only collect Personal Information where it is reasonably necessary for our functions or activities.

2. HOW WE USE YOUR PERSONAL INFORMATION

We use Personal Information for purposes including:

  • Processing orders and bookings

  • Managing loyalty accounts and redeeming rewards

  • Direct marketing (with your consent)

  • Improving products, services, and customer experience

  • Responding to enquiries or feedback

  • Compliance with legal and regulatory obligations

We will not use your Personal Information for purposes unrelated to the original purpose unless you would reasonably expect this or we have obtained your consent.

3. THIRD-PARTY DISCLOSURES

We may disclose your personal information to:

  • Service providers (e.g., payment processors, fulfilment partners, email & SMS platforms)

  • Analytics and advertising partners (e.g., Meta, Google)

  • Legal or regulatory authorities when required by law

We do not sell your Personal Information to third parties.

Where Personal Information is shared with third parties, we take reasonable steps to ensure they comply with privacy obligations and handle your information securely.

4. COOKIES, TRACKING & ADVERTISING

We use cookies and third-party tracking technologies (e.g., pixels from advertising platforms) to:

  • Analyse website performance

  • Personalise marketing and advertising

  • Understand visitor behaviour

You can manage or disable cookies through your browser settings if you choose, but this may affect website functionality. Our use of tracking technology is disclosed here and aims to be transparent and compliant with privacy obligations.

5. MARKETING & DIRECT COMMUNICATIONS

If you sign up for marketing (email/SMS), we will send you information about:

  • Products and offers

  • Events and experiences

  • Loyalty program updates

You can opt-out at any time by clicking the “unsubscribe” link in communications or by contacting us directly.

We rely on consent and legitimate interest for marketing communications. You may request not to receive marketing at any time.

6. DATA STORAGE & SECURITY

Your Personal Information is stored securely and protected against loss, unauthorised access, and misuse.

We retain Personal Information only as long as necessary for the purposes collected and in accordance with legal requirements — generally up to 7 years where required for tax and compliance purposes.

7. OVERSEAS DISCLOSURES

Some third-party service providers may operate outside Australia. This may result in Personal Information being stored or processed overseas (e.g., email platforms, analytics services). In such cases, we take reasonable steps to ensure information is protected according to Australian privacy standards.

8. ACCESS & CORRECTION

You have the right to access and update your Personal Information. If you believe any of your details are incorrect, please contact us. We may require identification before providing access to your data.

We will not charge a fee to access your Personal Information, but an administrative cost may apply for copies.

9. COMPLAINTS

If you have questions or complaints about how we handle your Personal Information, please contact:

Rocky Ridge Brewing Co
Email: info@rockyridgebrewing.com.au

If your complaint remains unresolved, you may complain to the Office of the Australian Information Commissioner (OAIC).

10. POLICY UPDATES

We may update this Privacy Policy from time to time. The current version will always be available on our website.


Contact Us

If you have any privacy-related enquiries:

Rocky Ridge Brewing Co
info@rockyridgebrewing.com.au

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